Google Ads Setup
A fixed-price Google Ads account build for UK small and medium businesses. We handle tracking, campaign structure, keywords and ad copy, then optimise for 30 days after launch. Your ad spend is paid directly to Google, so you keep full control of the budget and we never mark up media.
What We Build
- Conversion tracking for forms, calls, click-to-call and WhatsApp enquiries, so bidding optimises toward real leads
- Consent Mode v2 and enhanced conversions, required for UK and EEA traffic since March 2024
- Four campaigns rather than a dozen: brand, core services, AI Max and remarketing
- Negative keyword lists that block job seekers, DIY searches and areas you do not cover
Why Structure Matters on a Small Budget
Small accounts usually fail from fragmentation. Twelve campaigns each getting a few pounds a day will never gather enough conversion data for Google's bidding to learn from. Our 2026 Google Ads guide explains the full reasoning, including UK cost per click benchmarks and the budget maths to run before you launch.
Ideal For
Businesses with a working website that need enquiries now, or existing advertisers whose account was set up badly and is quietly wasting spend. If your website is the constraint rather than the ads, start with a Launch Pad or Business Builder site instead. We will tell you which at the discovery call.
After the 30 Days
You own the account outright with no lock-in. Continue yourself, or move onto an ongoing retainer through our advertising service. For organic visibility alongside paid, see our SEO & GBP Booster.
Deliverables
- Conversion tracking setup for forms, calls, click-to-call and WhatsApp enquiries
- Consent Mode v2 and enhanced conversions configured for UK traffic
- Account build with brand, core service, AI Max and remarketing campaigns
- Keyword research and location targeting matched to your real service area
- Ad copy and assets written for your services, with AI disclosure settings applied
- Shared negative keyword lists applied account-wide
- Landing page review with prioritised conversion recommendations
- 30 days of post-launch optimisation and a plain-English performance report
Package Terms
- Billing: One-off fixed price
- Contract: Single purchase with no ongoing contract
- Turnaround: Account live within 10 working days of receiving access, followed by 30 days of optimisation
- Cancellation: You may cancel before we begin the build for a full refund minus any admin costs. Once account setup has started, the fee is non-refundable. Ad spend paid to Google is separate and is non-refundable by Dream Designs Agency. See our refund policy for full details.
Full refund and cancellation terms are in our refund policy.
Related Services
Price & Delivery
Ready to Get Started?
Fixed price for Google Ads Setup. No hidden fees. Choose how you want to proceed.
Get StartedAppointment
Interested in this service? Book a free consultation at a time that suits you.
Package FAQs
Frequently Asked Questions
Is my Google Ads budget included in the £495?
No. The £495 covers strategy, account build, tracking setup, ad copy and 30 days of optimisation. Your ad spend is paid directly to Google on your own card, so you keep full control and full visibility of it. We do not mark up media.
How much should I budget for ad spend on top?
Most UK SMEs need around £30 per day, roughly £900 per month, to generate enough clicks for meaningful decisions. Below about £300 per month there is rarely enough conversion data for Google's bidding to learn from. We will tell you honestly at the discovery stage if your budget is too low for the channel to work.
What happens after the 30 days of optimisation?
You own the account outright and can run it yourself, hand it to another agency, or move onto a monthly management retainer with us. There is no lock-in and no contract beyond the one-off fee.
Do I need a new website first?
Not necessarily, but paid traffic amplifies whatever your site already does. The package includes a landing page review, and if the page is the constraint we will say so before you spend on clicks. Our website packages start at £395 if a rebuild makes more sense than more ad spend.
Does this work for an existing Google Ads account?
Yes. We audit what is already running, fix tracking and structure, and rebuild the campaigns that are underperforming rather than starting from scratch unnecessarily. Existing conversion history is valuable, so we preserve it wherever possible.
What access do you need?
Admin access to your Google Ads account (or permission to create one), your website for tracking installation, Google Analytics if you use it, and your Google Business Profile. We guide you through sharing each one securely.